Wednesday, March 12, 2008

Bars and Rhetoric

I noticed a particularly odd form of rhetoric this weekend when my girlfriends and I spent Saturday night in the city for a friend's birthday. We took a cab to a popular street that housed a few different clubs. The literal second we stepped out of the cab, we had a promoter at our footsteps. "Hey ladies, you look great tonight! You'd look even better in my club! $10 all you can drink over here- don't go anywhere else!" He continued to ramble on and on until my friends and I turned on our heels and went directly the other way---to the bar we had planned on going to.

Was his rhetorically persuasive? No. Was he annoying and unappealing? Yes. I learned that night that there is an extreme difference between being persuasive and being offensive. Obviously, terms such as decorum and other cultural manners can be used to counteract this man's behavior. But part of me wanted to sit him down and explain to him that is use of rhetoric was not going to get anyone in his bar that evening, and that be better find a more decorous approach to promoting his business.

2 comments:

Stephanie said...

I agree that if I were in your shoes, I wouldn't be persuaded to go into that club either. I think other people would go to that club and his technique would work on them. If he tells self-concious girls that they look great, and it's something they aren't used to hearing they might want to go in. I don't know the drink specials for the other clubs, but $10 all you can drink might be a better option for someone on a tight budget. If the club has been open awhile then the technique might work for him. The crowd might be an interesting one, but the owner can still pay the bills.

Jarell Chavers said...

you are correct of the male decorum of the promoter, however in the business world, his decorum was on point. sometimes his decorous approach he was using works and is what gets his pay check and helps him make his quota. selling is a hard task and the people who do the selling must do any and everything to persuade people to buy their service or product. He might have been coming off offensive but in the big picture, sometimes being offensive is what promoters need to do in order to get people in their clubs. What girl wouldn't like hearing a guy say they look good and should come to their club at discounted prices. just food for thought....